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glad you found it helpful! one thing i'd add that's been huge for me in 2025 is switching to p2p texting instead of those api-based systems. like i use whatsnap now to send texts from my actual phone number through my crm and the engagement is night and day compared to when i was using twilio with those spammy footers. people actually respond when it looks like a real text

honestly trying to get better at following up with leads faster without it feeling automated or spammy. like i want real conversations but also need it to scale, you know? been testing p2p texting through whatsnap so messages actually come from my real number instead of those shortcodes with the gross footers, and response rates are way better. just want people to feel like they're talking to a human not a robot lol

honestly the biggest game changer i've seen is when companies use automation for speed but keep the human touch in the actual messages. like instead of those robotic api texts with the spam footers, there are plugins now that let you text from your actual phone number inside your crm - so customers get real messages that feel personal, not automated blasts. the ai handles the timing and triggers but the message comes from a real person's phone so it lands in their regular inbox and they can actually reply back naturally